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Management Team

Chandru Rajam, Founder & CEO

Tara Sherman, Vice President of Client Services

Jeanne Grunert, Vice President of Marketing


Dr. Chandru Rajam serves as Vice Provost for Graduate, Professional & Continuing Education at The College of New Jersey (TCNJ), a selective and highly-ranked, liberal-arts public comprehensive university in the Northeast. Working with The College’s seven schools, his responsibilities include launching and overseeing a portfolio of graduate programs—degree and non-degree—aimed at mid-career learners.

Prior to joining TCNJ, Dr. Rajam was CEO of RichFeedback, a provider of technology-based outsourced-grading services to Higher Education globally. Before that, Dr. Rajam founded EduMetry, a provider of assessment-of-learning solutions to universities and colleges.

Dr. Rajam previously served as Founding Dean of Universitas 21 Global, an online university offering graduate business education. Universitas 21 Global was a joint venture between Thomson Learning (now Cengage) and 19 research universities from four continents.

Before that, Dr. Rajam taught at the University of Colorado and at the National University of Singapore (NUS). While at NUS, Dr. Rajam served as Assistant Dean and Founding Director of the Asia-Pacific Executive MBA Program, the first of its kind in Asia in 1997 and which in 2009 was ranked 11th and which later became the inspiration for the UCLA-NUS EMBA Program.

More recently, between his two entrepreneurial ventures—EduMetry and RichFeedback—Dr. Rajam served as Director, Assessment of Learning, at the George Washington University School of Business, where he also served as Visiting Associate Professor of International Business.

Dr. Rajam has an extensive background working with global media brands. Earlier in his career, while teaching in Asia, he served as Chairman and Moderator of BusinessWeek Conferences, chairing CEO, CFO and CIO conferences across Asia and directing their editorial content. Later, he worked as Regional Director for Advisory Services at the Economist Intelligence Unit (EIU), a division of The Economist Group. Based in Singapore, he led EIU’s Corporate Network, overseeing editorial research and providing briefings to regional CEOs of multinational companies seeking to stay abreast of the business environment in Asia. A recognized expert, he was a weekly commentator on CNBC and BBC and an occasional commentator on Bloomberg and NDTV.

Dr. Rajam has consulted for or taught in executive programs offered by Harvard Business School, Tuck School of Business at Dartmouth College, IBM, McDonnell-Douglas, Mobil, General Motors, American President Lines, Singapore Airlines, GE, Samsung, GSK, Elf Atochem and Swiss Re.

Chandru received a degree in mechanical engineering from the Indian Institute of Technology (IIT) and an MBA from the Indian Institute of Management (IIM). He graduated with a PhD in Business from Pennsylvania State University.




Tara Sherman is Vice President of Client Services. Since joining RichFeedback in 2008, Tara has held several key leadership roles. Tara designed both the D-Cube process and the LearningDashboard tool and currently leads customer support for these services. Additionally, Tara develops marketing campaigns, maintains RichFeedback's web presence, and serves as a liaison with business partners. Tara is highly successful in building relationships with key decision makers, providing leadership in critical problem areas and delivering on commitments. Tara's expertise has proven invaluable in helping clients establish objectives and supporting strategies.

Tara has over 10 years of experience in the consulting industry, and brings deep process design, systems development, change management, and project management skills to RichFeedback. Prior to joining RichFeedback, Tara worked as a Senior Manager at Accenture, a global management consulting, technology services and outsourcing company. During her time there, Tara worked with multi-million dollar custom applications, as well as packaged software implementations. Tara led several multi-disciplinary teams through the complete development life-cycle in both the federal government and commercial industries.

Tara holds a Bachelor of Business Administration degree in Business Information Systems from James Madison University. Tara brings deep technical, communication, and project management skills to the RichFeedback team, providing a key driving force for a successful project.




Jeanne Rudmann Grunert serves as Vice President of Marketing. She is also the owner and founder of Seven Oaks Consulting, focusing on helping her clients acquire, retain, and create loyal customers through the power of direct and online marketing strategies. An internationally known direct marketing expert, her career spans over a decade leading marketing departments at The College Board, Teachers College Columbia University, and The Grow Network/McGraw-Hill. While at The College Board, she led the marketing for the new SAT and marketing communications programs to promote new educational opportunities for underserved students in Florida under the leadership of former Governor Jeb Bush. She has also worked in the retail and financial sectors.

Ms. Grunert's work has been honored with three American Graphic Design Awards, including the 2007 Award for Brand Positioning and Strategy, won for her collaborative work with Integrated Marketing Services (IMS) for The Grow Network/McGraw-Hill's sales collateral, as well as Startup Nation's 2008 Award for Most Innovative Business for her equine art company, EquinArt Creations. She is also the recipient of the Lester Wunderman Award for Excellence in Direct Marketing and the New York University Award for Excellence in Direct Marketing.

Ms. Grunert holds a Master of Science degree (with distinction) in Direct and Interactive Marketing from New York University and a Master of Arts degree in Writing from Queens College, as well as professional certifications in Adult Education, Business Fundamentals, and Retail Management. She graduated summa cum laude from Molloy College with a Bachelor of Arts degree in English.


To set up a meeting or to get
more information, e-mail us at sales@richfeedback.com


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